SEO Hove - Page Rank
Larry Page and Serge Brin; the founders of Google, divised a special way of counting all these links, called PageRank. PageRank is the basis of Google and how it works. The maths and science behind pagerank, is quite complicated, but in a nutshell, it is an algorythmn that calculates all the links on the internet. It then gives a score to a webpage, based on the amount of links that website page is receiving. It works by both assessing the links to that webpage and from that webpage. A link to a webpage is called a backlink. But be aware all links are not the same.
This is a very important point to remember when link building. For example: If I have 10 links pointing at a webpage and 1 link from that webpage, that one link is going to be very powerful. If I have 1 link to a webpage and 10 links from that webpage, those 10 links will not be very powerful.
